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Lama Aladham.
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Mobile Application · Digital Experience

Emaar One

Emaar One is the customer app for Emaar homeowners and residents.

Emaar One — Application

The disciplines

Digital Product Manager at Emaar, based in Dubai, with 8+ years across product, UX/UI and digital delivery.

Role
Product · UX/UI
Product
Mobile Application · Digital Experience
Categories
Digital Product · Mobile App
Scope
Product Experience · Customer Journeys · UX/UI · Development · Testing

01

Challenge

Customers needed one place for services that were previously spread across channels.

02

Goals

  • Bring key services into one app
  • Make common tasks quick
  • Design journeys that scale

03

Approach

  1. 1Mapped customer journeys across services
  2. 2Shaped the product experience with business teams
  3. 3Designed the UX/UI
  4. 4Supported development and testing

04

Decisions

01

Task-led home

Put the most frequent tasks on the first screen.

02

Status at a glance

Made requests and payments easy to track.

03

Consistent flows

Used the same patterns for every service request.

06

Outcome

A single, clearer home for customer services.

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